The LinkedIn Growth Scorecard™

You are better at your job than your LinkedIn suggests.

Everyone’s LinkedIn breaks somewhere. Do you know where yours does? Comparing yourself to the next person is never the right gauge to use, so this benchmarks you against the four things that have to line up before LinkedIn brings you clients.

  • Assessment is free
  • Entirely confidential
  • Personalised to you
  • Score on screen, report by email

18 questions · about 3 minutes · your score and a full report by email

The LinkedIn Growth Scorecard Personal report
79POSITIONING 55PROFILE 27PUBLISHING 40PIPELINE
  • Positioning79%
  • Profile55%
  • Publishing27%
  • Pipeline40%

Your chain breaks at Publishing. Fix that before you touch anything downstream.

Top 200 Global Thought Leaders on LinkedIn 20 years mentoring founders and consultants 80+ LinkedIn recommendations
The LinkedIn Growth Code by Neeraj Shah
Neeraj Shah

Who is asking

Neeraj Shah

I get 95% of my business from LinkedIn. Not from ads, not from cold outreach, from the same four links this scorecard measures. I wrote The LinkedIn Growth Code, published by ZebraLearn. I am a Top 20 Mentor and LinkedIn Faculty at GeniusU, which serves 1.7 million entrepreneurs. Before any of that I launched BNI in India and grew it to 10,000 members across 28 cities.

ZebraLearn GeniusU BNI
95%of my business comes from LinkedIn
33,000+followers, built organically
650+people have run this system on their own profile

How it works

We ask what is actually there. Not how you rate yourself.

Eighteen questions about what is on your profile right now and what has been in your calendar for the last eight weeks. Nothing asks you to score yourself out of ten, because everybody scores themselves a seven.

01 · 4 questions

Positioning

Whether the market can tell who you help and what you sell.

Broken looks like: a vague offer, and a different answer every time someone asks what you charge.

02 · 3 questions

Profile

Whether a visit turns into a conversation, or a polite exit.

Broken looks like: people read the whole thing, nod, and leave without doing anything.

03 · 3 questions

Publishing

Whether you get found, believed and remembered. Consistently.

Broken looks like: you post in bursts, then vanish for two months when work gets busy.

04 · 4 questions

Pipeline

Whether attention becomes conversations, and conversations become clients.

Broken looks like: you could not quote your reply rate, and enquiries quietly die in the inbox.

You get a score for each of the four, the one link that is breaking, and why the other three can wait until it is fixed.

What happens when the chain holds

Rajesh Nagjee

Rajesh Nagjee

CEO Coach

$190,000in seven weeks
4high-ticket clients
35,000views within 14 days

“I had taken a year off my coaching practice, and when I came back it felt like starting from scratch. No momentum. No consistent inbound leads. No clear positioning. Within 14 days, 35,000 views on my content and a call booked with a high-ticket CEO.”

Others who found their link

Six people. One fixed link each.

Three luxury real estate leads from LinkedIn, which have turned into more than ₹8 crore of business.

Shashank Rambhia
Shashank RambhiaLuxury Real Estate, Mumbai

Over 2 million views on his content, and ₹25 lakh in corporate gifting orders.

Shrikant Acharya
Shrikant AcharyaCorporate Gifting

“My first post crossed 52,678 views in 24 hours. I have had 16 demo calls booked from 2 posts.”

Sonakshi Pratap
Sonakshi PratapCo-founder, Leadzen.ai

18 calls booked and three new clients, worth $30,000.

Deepti Pathak
Deepti PathakLeadership Coach

Two clients and ₹15 lakh of business from his very first organic campaign.

Amol Pawar
Amol PawarHR Tech Consultant

Grew his advisory practice alongside a full-time job until the income was three times his salary. He resigned in July 2026.

Ravi Garg
Ravi GargRetirement Planning Coach

Do not take my word for any of it.

Their profiles are public. Read theirs, then go and read your own.

Personal report

The LinkedIn Growth Scorecard

Neeraj Shah

What you walk away with

Your score on screen. The full report in your inbox.

  • Your Growth Score out of 100, and where it sits against everyone else who has taken it
  • A score for each of the four Ps, and which one is breaking first
  • The specific first move for each link, in the order they need doing
  • Your AI level from 1 to 4, and what moving up would mean for your weakest link
  • Which weeks of the programme fix what, so you can decide whether you need me at all

Two minutes to find out which link is costing you.

You already suspect something is not working. This tells you what, and in what order to fix it. Free, confidential, and it takes about three minutes.